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Contact: Alan Fogg, afogg@fceda.org,
703-790-0600 (office) or 571-213-5065 (mobile)
Workplace experts will speak at the 2007
National Conference on the Creative Economy
Watson and DeLong join Florida, Friedman, Toffler and Fisher
at the October 24-25 conference in Fairfax County, Virginia
Fairfax County, Virginia USA, June 8,
2007—The Fairfax
County Economic Development Authority today announced that
Joe Watson, noted author and CEO of the management consultancies
Without Excuses and StrategicHire, and David DeLong, MIT AgeLab
research fellow, author and president of DeLong & Associates,
will speak at the 2007 National Conference on the Creative
Economy, set for October 24-25, 2007, at the Hilton McLean
Tysons Corner.
Watson specializes in locating and placing diverse middle
and senior-level managers across a wide range of industries.
His book, Without Excuses, addresses the issues surrounding
recruiting for diversity in the corporate workplace. He has
appeared on Today, CNN, and Fox News Network, and been interviewed
in the New York Times, Fast Company and the Wall Street Journal.
Watson also provides a broad array of executive training and
development programs through his consultancy. He co-founded
The Exchange, an African American CEO council and served under
Virginia Gov. Mark Warner in 2001 as director of personnel
for the transition team.
DeLong is an expert in the field of changing workforce demographics,
particularly aging, and the loss of knowledge in the workplace.
His research and consulting firm, David DeLong & Associates,
helps organizations solve performance and staffing problems
caused by an aging workforce, skills shortages, and increased
mid-career turnover. In addition to his role as a research
fellow at the MIT AgeLab, he serves as adjunct professor at
Babson College.
Sponsored in part by FORTUNE magazine, the National Conference
on the Creative Economy (www.creativeeconomies.org) will
examine the role that a strong, creative workforce plays
in the growth and success of businesses and communities in
an information-based economy.
The 2007 National Conference on the Creative Economy will
address topics such as:
- Attracting and retaining the creative class
- Creating a culture of creativity in the workplace to improve
the bottom line
- Using diversity to promote creativity
- Harnessing the power of an aging workforce
- Boosting creativity in defense and homeland security industries
- Improving communities and the economy through creative
companies
“We are delighted to be adding engaging workplace experts
such as Joe Watson and David DeLong to an already compelling
list of keynote speakers: Richard Florida of George Mason University,
Thomas Friedman of The New York Times and Future Shock author
Alvin Toffler,” said Gerald L. Gordon, Ph.D., president
and CEO of the Fairfax County Economic Development Authority
(FCEDA).
In addition, FORTUNE columnist Anne Fisher will moderate two
panels: one on the magazine’s annual “Best Companies
to Work for” list, and another on how emerging firms
can compete with large companies to attract and retain creative
talent.
To date, sponsors of the 2007 National Conference on the Creative
Economy are the Fairfax County government, the Fairfax County
Economic Development Authority, FORTUNE magazine, The Push
Group LLC, Siddall and the International City/County Management
Association. Sponsorship information is available at www.creativeeconomy.org.
Members of the press are encouraged to register now for the
conference, being held at the Hilton McLean Tysons Center on
October 24-25. To register for the conference, contact Alan
Fogg, vice president of communications for the Fairfax County
Economic Development Authority at 703-790-0600 or by emailing
AFogg@fceda.org. For more information on a schedule of events
or the keynote speakers, visit www.creativeeconomy.org.
The Fairfax County Economic Development
Authority promotes
Fairfax County as a business and technology center. The FCEDA
maintains marketing offices in Silicon Valley, Bangalore, Frankfurt,
London, Seoul and Tel Aviv.
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