Fairfax County, Virginia USA, Thursday, April 28, 2011 -
The Fairfax County Economic Development Authority (FCEDA) has opened an office in the Los Angeles area, hiring Market Diligence Group of Newport Beach to work with California companies interested in expanding to the Washington, D.C., area and venture capitalists seeking investment opportunities in Fairfax County. Mark White and Tom Roberts of Market Diligence Group will direct Fairfax County’s marketing efforts that will target the Silicon Valley-San Francisco area as well as Southern California.
The FCEDA first opened a California office in the San Francisco Bay area in 2006. However, given the increased activity among Southern California businesses looking to expand operations into the Washington region – as such companies as Hilton Worldwide, CSC, SAIC and Northrop Grumman have done over the past few years – FCEDA is shifting its West Coast base to the Los Angeles area. In order to take advantage of federal and commercial opportunities, more than two dozen companies based in California such as Esri, HP, Salesforce.com and Technical Communities have offices in Fairfax County.
“Fairfax County is a great location for California businesses interested in establishing east coast operations. The workforce, technology community and proximity to Washington, D.C., provide companies with a base from which to grow in new markets. Our new team in California will be able to provide expert advice and assistance to companies throughout California and other technology centers in the West,” said Gerald L. Gordon, Ph.D., president and CEO of the FCEDA.
White has more than 20 years of experience in assisting companies, governmental agencies and investors in the United States and around the world in planning, economic development, marketing and implementation of business development and strategic plans. He has worked with the United Nations, the U.S. Department of Commerce and the U.S. Trade and Development Agency, and for 10 years he has been engaged as an economic development consultant based in the western U.S. He brings in-depth knowledge of information technology, life sciences, health care, energy and financing. He is a frequent guest speaker for the U.S. Department of Commerce and U.S. state trade associations.
"We are excited to continue FCEDA's work in the California market to educate technology companies on opportunities with federal agencies and contractors as well as the many other benefits that Fairfax County offers,” White said. “With the current challenging economic environment in the U.S., providing California companies a platform to expand and take advantage of the federal marketplace is a welcoming sign during these times. Fairfax is the proven and perfect location for such an office."
Roberts focuses on helping private and public firms expand into new markets. He has identified new markets, developed strategic marketing plans and established systems and procedures for implementing and monitoring the plans. He has worked in the area of economic development for the past decade with Mark White.
Time magazine called Fairfax County, “one of the great economic success stories of our time.” Business growth and innovation helps Fairfax County fund the nation’s top-rated school system and other public services that contribute to the quality of life of residents. Fairfax County offers businesses a state-of-the-art telecommunications infrastructure, access to global markets through Washington Dulles International Airport, a vibrant investment capital community and a highly skilled, well-educated workforce.
The award-winning Fairfax County Economic Development Authority promotes Fairfax County as a business and technology center. The FCEDA offers site location and business development assistance, and connections with county and state government agencies, to help companies locate and expand in Fairfax County. In addition to its headquarters in Tysons Corner, Fairfax County’s largest business district, the FCEDA maintains marketing offices in seven important global business centers: Bangalore, Boston, Munich, London, Los Angeles, Seoul and Tel Aviv. Follow @FairfaxEBird for FCEDA and Fairfax County business news.
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