Expanding Your Business Reach: Creating Forever Clients

Are you starting a new business? Have you generated some interest through word-of-mouth and social media but you are now looking to grow your clientele? To better create a consistent stream of revenue, the first step is to engage and reach your base. That starts with Email Marketing and Newsletter Campaigns. Effective Newsletters and Email Marketing can help you focus on building long-term and loyal customers that can be the foundation to your business success. Key Learning Points (1) Segment your email marketing database. (2) Create a high performing newsletter email in a way that communicates value to your market. (3) Analyze your email marketing campaigns. (4) Create an attention-getter (subject line) and body paragraph for your email campaign. The purpose of this session will be to help you increase your open and click rates via newsletters. *Please log onto the webinar on time. The Zoom link is sent upon registration.

Speaker(s): Bob Rogers, SBDC Senior Trainer

Visit www.cbponoline.org to register or for more information